Our Story

In 2013 Paul (the man in the Red Hat) and I (Fiona) were the proud owners of three health food stores in Perth and had been a part of the health and fitness industry for five years. Paul had built a highly knowledgeable team in the local stores that was getting great results for our community here in Perth.

We launched Fat Burners Only in mid 2013. At the time almost 30% of the adult population in Australia was obese, and a huge 63.4% of the adult population was considered to be overweight or obese.

Fat Burners Only began because we genuinely wanted to help people with their weight loss journeys and we knew that we could achieve great results with our customers. We also wanted to do it on a larger scale than what was possible from within our three local stores.

Aside from the serious problems, diseases and conditions linked to weight loss, we felt that some of the biggest problems our customers faced, whether their goal is weight-loss or simply fitness, was in the simple day to day tasks they struggle with such as: having the energy to play with their children, waking up feeling rested and refreshed, being able to move and exercise without pain.

Fat Burners Only helps people to achieve their weight-loss and/or fitness goals in addition to overcoming these problems. Our team is made up of the most incredibly caring, honest and reliable people and all of us work together to educate our customers and help them work towards their goals in a healthy manner.

We believe thanks to our efforts and impact on our community we can influence a positive shift in our customers quality of life. We hope that because of our assistance and education, our customers make smarter decisions to suit their goals, lead healthier lifestyles and generally improve their quality of life.

Our Purposes

In short, Our Purpose in Fat Burners Only is to:

  • Help people live better and healthier lives.
  • Create an incredible customer-oriented online experience.
  • Positively impact our community at large.

From grass roots beginnings, to a 200 m2 warehouse we are quickly growing out of, Paul, our amazing team and myself have been committed to the challenge of bringing the love and closeness of a neighbourhood health food store to a busy online environment…


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